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Independent publisher In the Sports Zone, a licensee of major universities and three of the U.S. pro sports leagues, has acquired the rights to Crawford the Cat.

Through a deal inked with the children’s educational brand, In the Sports Zone developed an activity book targeted for kids ages 4-7

In the Sports Zone has signed a pact with the creators of children’s educational brand Crawford the Cat for a new activity and coloring book based on the animated character.

Crawford the Cat is an adorable, enthusiastic cat whose short videos on Amazon video teach kids social etiquette and healthy habits